infobong.com

Jon Lebkowsky lists some of the findings of the comScore blog study, which "sponsored in part by Six Apart and Gawker media." Some of the findings, like "Compared to the average Internet user, blog readers are significantly more likely to live in wealthier households," agree with my qualitative sense of blogspace. But one finding caught my eye. "Political blogs were the most popular, followed by "hipster" lifestyle blogs, tech blogs and blogs authored by women." I'm not surprised that political blogs and tech blogs top the list, but I wondered how my blog fits into the blog ecosystem.

In comScore's ontology, I suppose infobong.com would definitely fit in the far-too-loose "personal" category. They list Kottke.org as a personal blog, which deals as much with technology as it does pictures of cats.

Since no one reads this site, I wondered what category I should join to increase my traffic. "Blogs authored by women" is probably out for the time being, and, while this blog contains a fair amount of political content, I think the Internet is supersaturated with political blogs. The "hipster" lifestyle blog seems most doable with the current direction of this blog. I could provide scenesters with valuable tips on grilling cactus and shoe-shopping in Tulsa. When I was in college, I did fantasize about becoming "The slacker Martha Stewart."

When I started this blog, I had a conscious media/tech editorial direction, hoping to make this a destination for finding information about Internet media from left-leaning perspective. That effort fizzled pretty fast. I've often consciously thought of this site as a 'zine, an exercise in self-publishing for the sake of self-publishing and a place to share with others my concerns. On that level, it seems to be fairly successful. Like a 'zine I tend to publish when the spirit moves, and I try to address issues that haven't been blogged extensively.